Client: News Corp Australia
Daily Escapes is a sales promotional campaign active across New Corp Australia's major masthead publications, to help increase newspaper repeat purchase. With 21 exciting holiday destinations up for grabs, across 21 consecutive days, readers had the choice to opt for trips that heroed health and wellness, home and garden and or food and wine. These themes were communicated by bold iconography inspired by vintage travel posters and passport stamps.
Design, Illustration and Finished Art by Lauren Hernandez, at One Partners.